The Bachelor of Arts in Business Communication (BA) is an interdisciplinary program that will develop your knowledge of media, cultural studies and business alongside theoretical and practical skills. The communication methods learnt and media training students get throughout this course are relevant to careers in professional writing, journalism, public relations, communications, and advertising.
Graduates of the BA program will be able to:
Learn to evaluate and integrate all types of business communication.
Demonstrate research techniques and methodologies.
Create ethically and legally sound content for a variety of markets.
Integrate media and content to communicate persuasively to specific audiences.
Apply communication methods to business problems and contexts.
Class Profile
UCW is home to students from many different countries around the globe. Communicating with fellow students and sharing experiences can further enhance your learning experience.
Learning Methods
The BA program focuses on many different forms of media. There is a strong focus on how media and communications function in the contemporary business world.
Lectures and class discussions
Studying academic literature
Analysis of case studies
Practical team tasks
Basic Homestay Accommodation
Basic homestay accommodation includes the following:
Full board (breakfast, lunch, and dinner) or half board (breakfast and dinner only) options;
Private bedroom with closet and student desk;
Access to high-speed internet (student must supply own laptop & accessories);
Use of telephone (long distance charges not included); and
Use of in-house laundry facilities.
Basic Homestay Accommodation
Basic homestay accommodation includes the following:
Full board (breakfast, lunch, and dinner) or half board (breakfast and dinner only) options;
Private bedroom with closet and student desk;
Access to high-speed internet (student must supply own laptop & accessories);
Use of telephone (long distance charges not included); and
Use of in-house laundry facilities.
Please note that we do not book flights for our students. If you are researching airfare costs, we recommend using Kayak.com, a search engine that lets you compare flight options from your home country to 温哥华 based on your budget, schedule and preferences.
